Martijn Veldkamp

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  • Stop waiting for “Perfect Data”!

    Stop waiting for “Perfect Data”!

    2025-11-21

    Having fun with Banano Nano Stop waiting for "Perfect Data"! Martijn Veldkamp "Strategic Technology Leader | Customer’s Virtual CTO | Salesforce Expert |… Read more

  • Are We Building Lasting Value or the World’s Most Expensive Bubble?

    Are We Building Lasting Value or the World’s Most Expensive Bubble?

    2025-10-24

    The AI infrastructure boom is not an abstract headline to me. It’s hitting close to home. Here in the Netherlands, close to where I live.… Read more

  • Automation Without Purpose: Now With 10x More Useless Reports

    Automation Without Purpose: Now With 10x More Useless Reports

    2025-09-19

    A computer lets you make more mistakes faster than any invention in human history, with the possible exceptions of handguns and tequila by Mitch Ratcl… Read more

  • Emperor the algorithm says No

    Emperor the algorithm says No

    2025-09-12

    The life of a social media influencer looks to my children as the pinnacle of doing as less as possible. Having creative freedom, direct audience… Read more

  • The Amber Trap

    2025-08-29

    Last week I was cleaning out some old project folders (a therapeutic exercise I recommend to any one). I learned that from a fellow architect.… Read more

  • The Law of Contextual Decay

    The Law of Contextual Decay

    2025-08-15

    I was on PTO in lovely Luxemburg (nature sure needs a lot of rain to look so good) and the campsite where we stayed had… Read more

  • Our systems are only stable on weekends. And we call that innovation?

    Our systems are only stable on weekends. And we call that innovation?

    2025-07-18

    Ever notice the silence of a Saturday? No urgent Slack pings. No panicked emails about a failed deployment. Dependency doom? The monitoring dashboards are all… Read more

  • Engineering doesn’t solve problems…

    2025-07-10

    Yes, the zeroth law! Engineering doesn’t solve problems… Martijn Veldkamp July 10, 2025 We just trade them in for newer, more interesting ones. And that’s… Read more

  • Engineering doesn’t solve problems…

    Engineering doesn’t solve problems…

    2025-07-10

    We just trade them in for newer, more interesting ones. And that’s our real job. You ever spend a week with your team fixing a… Read more

  • Engineering doesn’t solve problems…

    Engineering doesn’t solve problems…

    2025-07-10

    We just trade them in for newer, more interesting ones. And that’s our real job. You ever spend a week with your team fixing a… Read more

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Martijn Veldkamp

Enterprise Architect · Virtual CTO
Cutting through hype with architecture, governance, and pragmatism.

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